Mitsogo dba Hexnode offers an endpoint security platform built for the modern enterprise. Many of the world’s leading brands and Fortune 100 companies rely on Hexnode to manage devices, improve security posture, and meet compliance requirements. Hexnode’s offerings have been recognized by industry analysts like Gartner and Forrester and are among the highest-rated by end user professionals on peer review platforms.
Hexnode is seeking a Senior Advertising and Content Strategist to develop and execute content strategies that elevate brand awareness, drive engagement, and support the sales team through targeted advertising and branding initiatives. The ideal candidate should have a strong understanding of advertising and branding principles, be skilled in crafting persuasive content, and have experience collaborating with cross-functional teams, including brand strategy, marketing, and sales. This role requires excellent communication skills, creativity, and the ability to build strong relationships with internal and external stakeholders.
Advertising and Brand Strategy
- Develop and implement comprehensive advertising and brand strategies, focusing on creating high-quality content for landing pages, ad copies, website copy, and resources.
- Take charge of the advertising content roadmap and oversee the content rollout across multiple channels, ensuring a strong creative vision and persuasive messaging.
- Collaborate with cross-functional teams to understand business goals and tailor content initiatives to support their objectives.
Content Creation and Management
- Oversee the creation of high-quality content for advertising and branding initiatives, ensuring that the messaging is persuasive, aligns with the brand strategy, and effectively communicates the value of Hexnode’s platform.
- Collaborate with the analytics team to gather insights on content performance and use these findings to inform future content creation efforts, making data-backed decisions for content planning and execution.
- Coordinate with other teams, such as SEO and social media, to optimize content for maximum visibility and discoverability across various channels.
Sales Enablement and Collaboration
- Develop and deliver sales enablement materials, such as presentations, case studies, and product sheets, to help the sales team effectively communicate the value of Hexnode’s platform.
- Collaborate with the sales team to identify key customer segments and create targeted marketing campaigns.
- Provide ongoing support to the sales team, sharing market insights and assisting with customer engagement as needed.
- Continuously enhance advertising, branding, and content marketing skills and industry knowledge through self-study, webinars, and workshops.
- Build relationships with other advertising and content marketing professionals in the industry to exchange best practices and insights.
- Bachelor’s Degree in Marketing, Communications, or a related field or, Enginering with relevant experience.
- Minimum of 5 years of professional experience in field marketing, event planning, or a related role, with a strong emphasis on event management.
- Excellent communication and presentation skills, with the ability to convey complex concepts to both technical and non-technical audiences.
- Experience working with cross-functional teams, including sales, marketing, and product management.
- Knowledge of endpoint security solutions and the broader IT security landscape is a plus.
Mitsogo is a global workplace where each employee’s contribution, regardless of age, background, race, gender, sexual orientation, is highly valued and deeply cherished. We have meticulously nurtured a creative environment with hallmarks like diversity and inclusivity being deeply ingrained in our company ethos. At Mitsogo, we attract some of the best talents and strive to foster a sense of belonging for everyone. Mitsogo recognizes the rapid technological and social advancements that shape the industry landscape and is invested in equipping our employees with unique opportunities and varied skillsets. We firmly believe in pioneering innovation and accelerating meaningful change for the better.
Hexnode, the Enterprise software division of Mitsogo Inc., was founded with a mission to simplify the way people work. Operating in over 100 countries, Hexnode UEM empowers organizations in diverse sectors. Fueling the transformation to a seamless ecosystem of connected tools, Hexnode is revolutionizing the enterprise software and cybersecurity landscape.